Minghella Ice Cream
As the Island’s favourite ice cream producer, Minghella has a loyal following of customers so brand recognition is important to keep intact. We worked closely with the students at Southampton Solent University to explore the development on Minghella’s logo and branding whilst ensuring that recognition was kept.
After creating a structured brief for the students, we presented our plans to the students and they went away to work on their individual ideas. The results were hugely varied but all stuck to one of the key elements of Minghella ice cream: taste, quality, locality and heritage.
- Client Minghella
- Date 20th November 2015
- Tags Advertising, Graphic Design, Marketing, PR, Web Design